S-OIL has stepped up communication with S/S and F/S operators at a baseball stadium as the company marks its 50th anniversary.

The company said on Aug. 27 that it had hosted “S-OIL Sponsor Day” at KT Wiz Park in Suwon on Aug. 26, inviting S/S and F/S operators. The company has conducted joint marketing activities with the KT Wiz for five consecutive years to strengthen customer engagement and enhance brand affinity. 

 This year, in celebration of S-OIL’s 50th anniversary, about 80 people attended the event, including S-OIL CEO Anwar A. Al-Hejazi, President of Marketing Ahn Jongbeom and S/S and F/S operators. They watched the baseball game together and spent time strengthening their cooperative relationships. 

Before the game, Ahn threw the ceremonial first pitch wearing a jersey bearing the number 951, representing S-OIL mascot GooDoil. GooDoil and another company mascot, GooMiso, also interacted with baseball fans throughout the stadium through cheering, dancing, performances and other activities.